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Advertising for Dummies
by Gary Dahl
Edition Description
So, you need to create an advertising campaign that brings in more customers, adds more dollars to your bottom line, and validates all the reasons you went into business in the first place. But how can you make your ad look and sound like champagne if your budget can only afford...
Edition Details
Format:Paperback
Language:English
ISBN:0470045833
Format: Paperback
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