Advertising Concept and Copywriting Using the Unique Selling Proposition

By Mike Swedenberg

How to write an ad and how to make it better. A step by step guide in creating an ad using the Unique Selling Proposition. Includes sample ads and assignments. This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 1511604743
• ISBN13: 9781511604741
• Release Date: January 2016
• Publisher: Createspace Independent Publishing Platform
• Length: 100 Pages
• Weight: 0.32 lbs.
• Dimensions: 0.2" x 6.0" x 9.0"