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Advertising Campaign Design: Just the Essentials 0765625520 Book Cover

Advertising Campaign Design: Just the Essentials

Edition Description

The author's step-by-step approach to campaign design dissects the creative process necessary to design a successful integrated marketing communications campaign one topic at a time, creating an invaluable research tool that students and professors alike will refer to time and...

Edition Details
Format:Hardcover
Language:English
ISBN:0765625520
Format: Hardcover
Condition:
$
280.00
Advertising Campaign Design: Just the Essentials 0765625539 Book Cover

Advertising Campaign Design: Just the Essentials

Edition Description

The author's step-by-step approach to campaign design dissects the creative process necessary to design a successful integrated marketing communications campaign one topic at a time, creating an invaluable research tool that students and professors alike will refer to time and...

Edition Details
Format:Paperback
Language:English
ISBN:0765625539
Format: Paperback
Condition:
$
91.99
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