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Paperback Advertising as Culture Book

ISBN: 1841506141

ISBN13: 9781841506142

Advertising as Culture

Penned by contributors from a range of disciplines, including art history, sociology and media and cultural studies, the essays that constitute Advertising as Culture offer an informed and critical overview of approaches to the study of advertising. These in-depth contributions explore such topics as the conceptual relationship between advertising and culture; the development of advertising through the industrial period; the nature of advertising...

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Format: Paperback

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