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Adolescents, Family and Consumer Behaviour: A B...
By Chandan Deep Singh and Harleen Kaur
Edition Description
This book investigates the impact of adolescents on consumer behaviour in families, particularly in the light of extensive changes in the socio-cultural environment of India. Young people are considered a primary market of customers. This will have resounding impacts upon...
Edition Details
Format:Hardcover
Language:English
ISBN:0367408899
Format: Hardcover
Condition:
$
68.99
50 Available
Adolescents, Family and Consumer Behaviour: A B...
By Chandan Deep Singh and Harleen Kaur
Edition Description
" This book investigates the impact of adolescents on consumer behaviour in families, particularly in the light of extensive changes in the socio-cultural environment of India. Young people are considered a primary market of customers. This will have resounding impacts upon...
Edition Details
Format:Paperback
Language:English
ISBN:1032239050
Format: Paperback
Condition:
$
33.03
50 Available
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