Business Process Outsourcing (BPO) is one of the most promising and
fastest growing industrial segments in the Information Technology
Enabled Services (ITES) industry. It is a strategy that promotes in a
unique way either by putting-in new technology or applying existing
technology to improve a process. India has witnessed tremendous
developments in the field of communication, power and software, making
it a global hub and a popular outsourcing destination for manufacturers.
BPO players concentrate heavily on voice-related tasks, with 70% of the
work related to making and taking calls on activities spanning customer
care to technology helpdesks. The 400 odd companies that make up the
fabric of the Indian BPO industry span a fairly broad range of industries.