A Step By Step Guide PLS-SEM Data Analysis Using SmartPLS 4 (Partial least squares structural equation modeling)

By Yan Piaw Chua

This book focuses on step-by-step practical guides for PLS-SEM data analysis using the SmartPLS 4, including 1. Analyzing mediation models , 2. Analyzing moderation models using the two-stage approach , 3. Analyzing moderating effects using the multigroup analysis , 4. Analyzing multiple-order models , and 5. Analyzing formative models . Concepts are explained in detail with 11 step-by-step hands-on research examples to enable readers to carry out confidently each stage of the research and the PLS-SEM data analysis process: Analyzing the effects in a mediation model Analyzing the effects in a sequential mediation model Analyzing the effects in a parallel mediation model Analyzing the moderating effect of a single-moderator Analyzing the moderating effect on a mediation model (two-stage approach) Analyzing the moderating effect on a mediation model (multigroup analysis) Analyzing the moderating effects on a multiple regression model Analyzing the mediating effect of a reflective-reflective two-order model Analyzing the effects of a reflective-formative two-order model in a multivariate model Analyzing the effect between single-order formative models Analyzing the effect of a formative-formative two-order model The book is a useful teaching and learning tool for research courses. Exercises are provided at the end of each chapter to reinforce readers' understanding of the chapter. Date of original publication: August 2022 Date of the updated version: June 2024 ______________________________________________________________________

• Format: Paperback
• Language: English
• ISBN: B0B9R26B5C
• ISBN13: 9798790562594
• Release Date: August 2022
• Publisher: Independently published
• Length: 400 Pages
• Weight: 0.22 lbs.
• Dimensions: 9.0" x 0.9" x 6.0"