A Sprinkling of Magic: How to Captivate your Audience through Stories and Metaphors that give Meaning to your Message

By Clare Edwards and Ms Clare Edwards

NEW - REVISED EDITION - APRIL 2025

A Sprinkling of Magic is a comprehensive Resource Guide for developing your skills, confidence and expertise in developing and creating stories. Storytelling isn't just for children or peoples of Ancient and Indigenous cultures; it is a fundamental and strategic tool for business and life. A Sprinkling of Magic shows you how to use storytelling to its best effect so you capture your audiences' hearts and minds.

This resource guide is packed with tips, techniques, guidelines, how-to's, processes and strategies for delivering to your audience as an expert Storyteller.

As a leader in Business or Education, sharing your stories allows you to show your humanity and is both a rapport and bridge-builder. Storytelling is the magic ingredient in effective Communication; it has been used for centuries and is one of the most powerful ways to get your message across. The art of storytelling today is all but lost and the opportunity to make a real difference lies between these pages.

This is a workbook that has been designed for you to capture your own reflections and stories and it guides you step by step to creating memorable metaphors and inspiring stories that can leave a lasting impression on your audience, be they friends, clients or staff members.

• Format: Paperback
• Language: English
• ISBN: 0987217100
• ISBN13: 9780987217103
• Release Date: March 2012
• Publisher: PPP - Practically Positive Publishing
• Length: 122 Pages
• Weight: 0.66 lbs.
• Dimensions: 0.3" x 8.5" x 11.0"