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Paperback A Shop of One's Own: Women Who Turned the Dream into Reality Book

ISBN: 1588164292

ISBN13: 9781588164292

A Shop of One's Own: Women Who Turned the Dream into Reality

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Format: Paperback

Condition: Very Good

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Book Overview

Whether flowers are your fancy, hats your madness, or paper your passion, you can open a store selling the things you love. Victoria introduces a group of women entrepreneurs who, with perseverance and big dreams, created a rewarding niche in the retail market. Their triumphs and failures, practical advice, and insider secrets provide invaluable lessons for fledgling shop owners. Here's just the right advice to take you from establishing credit to...

Customer Reviews

3 ratings

great shopowners manual

this is one of the most helpful books i have read on owning a shop.

A must read for every entreprenuerial spirit!!

Half way into the book, I started shopping for studio and retail space. It will motivate you to be brave!!

Well written, pratical advice, illustrative photos - Love this book!

I really love this book as it was a break from the word overloading of most business books. It had lovely colour pictures of actual products, services, interior designs, branding, packaging, etc. These illustrations backed up the information on building your small business. The book is divided into 3 parts: 1. Getting Started - Government regulation; Keeping Records; Establishing credit; Dealing with vendors; Finding a Space; Negotiating; Security; Insurance 2. Planning For Success - Inventory; Setting prices; Merchandising and Display; Publicity and Advertising; the Internet 3. Dealing with People - Building Staff;p Training; Delegating; Problem solving; Expansion I must stress that this book is an addition to your business collection; not a one-stop shop. This book does not provide the in-depth coverage of issues you'll need to start your business. But especially if you've got most of that already covered and you are looking for ideas or personal stories that can help to streamline your particular service, this is a great book to read. It is an easy, enjoyable to read plus beautiful to flip through and I got a ton of ideas. I can see myself coming back to this book again and again as I start my business. Thanks Victoria Magazine.
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