A Good African Story: How a Small Company Built a Global Coffee Brand

By Andrew Rugasira

Book Overview

Since it was founded in 2003, Good African Coffee has helped thousands of farmers earn a decent living, send their children to school and escape a spiral of debt and dependence. Africa has received over $1 trillion in aid over the last fifty years and yet despite these huge inflows, the continent remains mired in poverty, disease and systemic corruption.

In A Good African Story, as Andrew Rugasira recounts the very personal story of his company and the challenges that he has faced - and overcome - as an African entrepreneur, he provides a tantalising glimpse of what Africa could be, and argues that trade has achieved what years of aid have failed to deliver.

This is a book about Africa taking its destiny in its own hands, and dictating the terms of its future.

• Format: Paperback
• Language: English
• ISBN: 0099571927
• ISBN13: 9780099571926
• Release Date: April 2014
• Publisher: Random House UK
• Length: 254 Pages
• Weight: 0.48 lbs.
• Dimensions: 0.7" x 5.2" x 7.8"