19 Digital Marketing Topics You Should Learn in 2024: How to Optimize Online Assets, Connect with Communities and Boost Brand Awareness

By Alec Whitman-Adams

19 Digital Marketing Topics You Should Learn in 2024: How to Optimize Online Assets, Connect with Communities and Boost Brand Awareness

In the digital age, robust online presence and strategic digital marketing capabilities determine business success. This definitive guide equips you with future-proof strategies to amplify online discoverability, engagement, and conversions.

Learn how to optimize on-site content and assets for higher rankings on search engines and voice assistants. Harness the power of data and automation to create targeted, personalized customer experiences across channels. Build loyal communities through owned platforms like email lists, websites, and social media. Capture high-quality leads by leveraging influencer partnerships and conversational AI.

Special bonus section also covers advanced digital competencies like pay-per-click advertising, conversion rate optimization and online reputation management to catapult growth.

With insights distilled from over 15 years of hands-on experience growing multi-million dollar brands online, the author walks you step-by-step through research-backed frameworks. This guide shares not just the science but also the art behind driving real business returns across key metrics today and sustainable growth for tomorrow.
Stand out from the digital noise and connect with consumers when and where it matters. This Playbook is your springboard to unlock tangible outcomes through innovations in digital marketing

• Format: Paperback
• Language: English
• ISBN: B0CTFQH7SZ
• ISBN13: 9798877594715
• Release Date: January 2024
• Publisher: Independently Published
• Length: 186 Pages
• Weight: 0.56 lbs.
• Dimensions: 0.4" x 6.0" x 9.0"