Aims to help the reader to develop the essential planning skills anyone in business needs to succeed. Included are basic strategies for developing a mission statement, writing a workable plan, presenting the plan, implementing the plan's strategies and providing for contingencies.
Who wants to wade through pages and pages of advice on planning? No one. The book provides a concise guide to planning that is easy to follow and implement. The author includes references to other useful books on the subject. There is also a complete index in the back of the book.
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