Sport Business Analytics: Using Data to Increase Revenue and Improve Operational Efficiency

By: Harrison, C. Keith

Book Overview

Developing and implementing a systematic analytics strategy can result in a sustainable competitive advantage within the sport business industry. This timely and relevant book provides practical strategies to collect data and then convert that data into meaningful, value-added information and actionable insights. Its primary objective is to help

• Format: Paperback
• Language: English
• ISBN: 1032339810
• ISBN13: 9781032339818
• Release Date: June 2022
• Publisher: Auerbach Publishers, Incorporated
• Length: 260 Pages
• Weight: 0.95 lbs.
• Dimensions: 0.5" x 6.0" x 9.2"