Rajagopal

Consumer Behavior Theories: Convergence of Divergent Perspectives with Applications to Marketing and Management

Rajagopal

$17.73

Understanding Consumer Behavior and Consumption Experience

Rajagopal

$185.00

Market Entropy : How to Manage Chaos and Uncertainty for Improved Organizational Performance

Rajagopal

$24.08

Competitive Branding Strategies : Managing Performance in Emerging Markets

Rajagopal

$99.99 - $129.99

Innovation, Technology, and Market Ecosystems: Managing Industrial Growth in Emerging Markets

Rajagopal

$169.99

Transgenerational Marketing: Evolution, Expansion, and Experience

Rajagopal

$169.99

Crowd-Based Business Models: Using Collective Intelligence for Market Competitiveness

Rajagopal

$169.99

Sustainable Businesses in Developing Economies: Socio-Economic and Governance Perspectives

Rajagopal

$139.99

Agile Marketing Strategies: New Approaches to Engaging Consumer Behavior

Rajagopal

$159.99

Lecture Notes in Engineering: Introduction to Linearized Elasticity

Rajagopal

$58.23

Crowd-Based Business Models: Using Collective Intelligence for Market Competitiveness

Rajagopal

$169.99

Evolving With Inclusive Business in Emerging Markets: Managing the New Bottom Line

Rajagopal

$25.98

Challenge-Based Learning, Research, and Innovation: Leveraging Industry, Government, and Society

Rajagopal

$179.99

Rebuilding Entrepreneurship at the Grassroots: Converging Divergent Factors of Society and Economy

Rajagopal

$179.99

Proximity Marketing: Converging Community, Consciousness, and Consumption

Rajagopal

$25.98

Unmasking Invisible Challenges in Entrepreneurship: Five Game Changer Models

Rajagopal

$54.77

Challenge-Based Learning, Research, and Innovation: Leveraging Industry, Government, and Society

Rajagopal

Out of Stock

Decisions in International Trade and Logistics: Corporate Diplomacy, Strategies, and Operations

Rajagopal

$179.99

Artificial Intelligence and Entrepreneurship: Enhancing Competitiveness and Innovation in Emerging Markets (Palgrave Studies of Entrepreneurship and Social Challenges in Developing Economies)

Rajagopal

$169.99

Humanizing Digital Experience : Converging Cognitive Ergonomics and Technology in Modern Marketing

Rajagopal

$25.98

Systems Thinking and Process Dynamics for Marketing Systems: Technologies and Applications for Decision Management

Rajagopal

$185.00

Sustainable Growth in Global Markets: Strategic Choices and Managerial Implications

Rajagopal

$109.99

Managing Social Media and Consumerism: The Grapevine Effect in Competitive Markets

Rajagopal

$109.99

The Butterfly Effect in Competitive Markets: Driving Small Changes for Large Differences

Rajagopal

$109.99 - $139.99

Darwinian Fitness in the Global Marketplace: Analysing the Competition

Rajagopal

$59.87 - $60.10

Architecting Enterprise: Managing Innovation, Technology, and Global Competitiveness

Rajagopal

$59.87 - $60.10

Innovative Business Projects: Breaking Complexities, Building Performance, Volume Two: Financials, New Insights, and Project Sustainability

Rajagopal

$17.73

Innovative Business Projects: Breaking Complexities, Building Performance, Volume One: Fundamentals and Project Environment

Rajagopal

$17.73

Business Dynamics in North America: Analysis of Spatial and Temporal Trade Patterns

Rajagopal

$109.99

Qualitative Marketing Research: Understanding How Behavioral Complexities Drive Marketing Strategies

Rajagopal

$20.91