Christian Grönroos
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Books by Christian Grönroos
Service Management and Marketing: Customer Management in Service Competition
$11.09 - $122.00
Service Management and Marketing: Managing the Moments of Truth in Service Competition
Out of Stock
In Search of a New Logic for Marketing: Foundations of Contemporary Theory
Out of Stock
Marketing Communication
$80.28 - $97.27
Service Quality
$80.28
Service Management
$80.28 - $97.27
Internal Marketing, Research Approach, and Other Works
$97.51
Service Logic
$80.28 - $97.51
Relationship Marketing
$80.28 - $97.51
Service Marketing
$97.51
Service Management and Marketing : A Customer Relationship Management Approach, 2nd Edition
$12.89
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