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Books by Allen J. Morrison
The Global Leadership Challenge
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Failure to Globally Launch: The Case for Aspiring Market Giants
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Enterprise China: Adopting a Competitive Strategy for Business Success
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International Management with PowerWeb
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Global Explorers: The Next Generation of Leaders
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Sunset in the Land of the Rising Sun (INSEAD Business Press)
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Strategies in Global Industries: How U.S. Businesses Compete
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