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Paperback The Theory and Practice of Corporate Communication: A Competing Values Perspective Book

ISBN: 141295035X

ISBN13: 9781412950350

The Theory and Practice of Corporate Communication: A Competing Values Perspective

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Format: Paperback

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Book Overview

"It provides an integrated an broad perspective for addressing the diversity of corporate communications as a field of study and a community of practice. As an organizing scheme it helps capture the richness, complexity and interdependence of communication theories."
-BUSINESS INDIA

"Professor Belasen's integration of theoretical insights with practical experience distinguishes this book from any other on the subject...

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