The Corporate University Handbook: Designing, Managing, and Growing a Successful Program

by Mark Allen

Book Overview

This comprehensive handbook is a valuable resource for companies of all sizes who are considering (or already developing) enhanced professional learning programs.Often working in conjunction with... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 0814407110
• ISBN13: 9780814407110
• Release Date: June 2002
• Publisher: Amacom
• Length: 256 Pages
• Weight: 1.90 lbs.
• Dimensions: 1.1" x 6.2" x 9.2"
• Age Range: 17 years and up
• Grade Range: Grade 12 and higher

Customer Reviews

Practical and Tactical

Written for Training Professionals, this book will help you to launch a corporate university, run it like a business using appropriate financial models, use the corporate university to strategically advance your organization, deploy effective technological resources and measure the ROI of corporate university activities. In the world of Training and Development, this book is thorough, well organized and insightful. This book is written for a general audience and supplies a thorough overview of the subject. Allen knows that corporate leaders want to know what impact corporate universities will have on the bottom line, and what value the corporate university adds to the organization. Creating this link between learning and results, requires managers to identify their problems and needs, analyze employee performance, determine performance drivers, and then create corporate university programs that can directly improve identified problems and meet specific needs. The Corporate University Handbook provides practical guidance and proven best practices.

Put this one on your required reading list.

Published in 2002, The Corporate University Handbook is now considered required reading for anyone who has been charged with establishing or administering a corporate university. Edited by Mark Allen, the handbook features the latest thinking from leading practitioners concerning best practices for establishing and administering a successful 21st century corporate university. No matter how overloaded your bookcase is, throw something out to make room for this invaluable "how to" handbook.

Highly Recommended!

Once upon a time in the halls of academia, being a college graduate was enough. But now, corporations need their employees to have a more intense, ongoing academic and technical education, so they provide it themselves via corporate universities. Mark Allen and other experts from ten corporate universities, academic institutions and consultancies contributed chapters to The Corporate University Handbook, a practical, behind-the-scenes manual about designing and managing a corporate university. The goal goes beyond education: corporate universities must train employees and help corporations excel and prosper. This thorough, yet conversational, examination includes best practices, source notes and programs offered by specific companies including Motorola, Toyota, Sun Microsystems and Charles Schwab, in the U.S. and elsewhere. We from getAbstract assign this insightful book as an authoritative homework seminar for corporate university planners or managers.