Sport Promotion and Sales Management

by Larry M. McCarthy, William A. Sutton, Richard L. Irwin, et al.

Book Overview

As more sport management programs are incorporating sales into their curriculum, Sport Promotion and Sales Management, Second Edition , enters the field as a much-needed resource. With this text,... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 073606477X
• ISBN13: 9780736064774
• Release Date: January 2008
• Publisher: Human Kinetics Publishers
• Length: 352 Pages
• Weight: 1.93 lbs.
• Dimensions: 1.2" x 8.7" x 11.1"