Small Business Management: Launching & Growing Entrepreneurial Ventures

by J William Petty, Justin G Longenecker, Leslie E Palich

Discover the keys to small business success with Longenecker/Petty/Palich/Hoy's SMALL BUSINESS MANAGEMENT: LAUNCHING AND GROWING ENTREPRENEURIAL VENTURES, 20E. This best-selling book provides practical concepts, entrepreneurial insights and complete resources that are valuable now and throughout your management ventures. This edition guides you through the full business cycle, from how to start and manage to growing and harvesting a business. Current...

• Format: Paperback
• Language: English
• ISBN: 0357718801
• ISBN13: 9780357718803
• Release Date: December 2022
• Publisher: Cengage Learning
• Length: 608 Pages
• Weight: 3.30 lbs.
• Dimensions: 1.2" x 8.5" x 10.8"