Public Health Communication Interventions: Values and Ethical Dilemmas

by Nurit Guttman

Book Overview

The ethical dimensions of health communicators′ interventions and campaigns are brought into question in this thought-provoking book. Examining the efforts to effect behavior change, the author questions how far health communication can and should go in changing people′s values. The author broadens the current analysis of interventions and presents conceptual frameworks that help identify values and justifications that are embedded...

• Format: Paperback
• Language: English
• ISBN: 0761902600
• ISBN13: 9780761902607
• Release Date: April 2000
• Publisher: Sage Publications, Inc
• Length: 304 Pages
• Weight: 0.90 lbs.
• Dimensions: 0.6" x 6.1" x 9.0"