Promoting Your School: Going Beyond PR

Book Overview

To help schools develop community support, this third edition offers practical communication strategies to strengthen the partnership between schools, parents, businesses, and the community.

• Format: Paperback
• Language: English
• ISBN: 141295813X
• ISBN13: 9781412958134
• Release Date: January 2009
• Publisher: Corwin Publishers
• Length: 264 Pages
• Weight: 1.65 lbs.
• Dimensions: 0.7" x 8.4" x 10.9"

Customer Reviews

Great information

This is an easy-to-read textbook. The information is relevant to the current times. Chapters are relatively short and include reference information and/or sample documents.

Practical Suggestions for Improving the Image of Your School

This book draws from the experience of several hundred top school adminstrators to provide many specific and creative ways administrators and teachers can promote their school. Examples of both immediate actions and long-term plans are provided so that you can start improving your school's image NOW. This book really stresses the importance of the community's knowledge of and involvement in the local school, and suggests how this can best be accomplished. Best of all, Promoting... is written for those of us without degrees in and experience with public relations. The suggestions are simple, yet effective.