New Venture Management: The Entrepreneur's Roadmap (Entrepreneurship Series)

by Donald F. Kuratko, Jeffrey S Hornsby, Donald F Kuratko, et al.

Book Overview

This book is about effectiveness; and what a new manger needs to know to run a new venture successfully. KEY TOPICS: New venture opportunities, planning, marketing, financing, and growth management. MARKET: For entrepreneurs looking to develop a new venture or small business.

• Format: Paperback
• Language: English
• ISBN: 0136130321
• ISBN13: 9780136130321
• Release Date: December 2007
• Publisher: Pearson
• Length: 352 Pages
• Weight: 0.98 lbs.
• Dimensions: 0.5" x 5.9" x 8.9"