Marketing Information: A Strategic Guide for Business and Finance Libraries

by Wendy Diamond, Michael R. Oppenheim, Wendy Diamond Mulcahy

Help your patrons create effective marketing research plans with this sourcebook Marketing Information: A Strategic Guide for Business and Finance Libraries identifies and describes secondary... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 0789021129
• ISBN13: 9780789021120
• Release Date: October 2004
• Publisher: Routledge
• Length: 368 Pages
• Weight: 1.65 lbs.
• Dimensions: 1.1" x 6.1" x 8.5"