Introduction to Global Business: Understanding the International Environment & Global Business Functions

by James Kolari, Julian Gaspar, Richard Hise, et al.

Book Overview

The global business environment is rapidly changing due to shifts in geopolitical alliances, active support of global international institutions in promoting market-oriented economic reforms, and advances in the development and use of information technology. INTRODUCTION TO GLOBAL BUSINESS, 2e addresses these challenges by providing a comprehensive analysis of the global business environment and lays the foundation for the functional tools used to...

• Format: Paperback
• Language: English
• ISBN: 1305501187
• ISBN13: 9781305501188
• Release Date: January 2016
• Publisher: Cengage Learning
• Length: 432 Pages
• Weight: 1.90 lbs.
• Dimensions: 0.7" x 8.5" x 10.7"