How to Make a Fortune on the Information Superhighway: Everyone's Guerrilla Guide to Marketing on the Internet and Other On-Line Services

by Laurence A. Canter

Book Overview

When the authors advertised their legal services on the Internet, they discovered the ultimate marketing tool. How else can an advertiser reach an audience of 30 million people for free? This guide... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 0062701312
• ISBN13: 9780062701312
• Release Date: January 1994
• Publisher: HarperCollins Publishers
• Length: 234 Pages
• Weight: 1.15 lbs.
• Dimensions: 0.9" x 6.4" x 9.5"

Customer Reviews

You can't beat it...

This book is a "must have." Lots of big business types, especially sysops and network administrators, will tell you that you'll lose your internet account and piss people off if you follow the book's instructions. That may be. But the internet is changing and people are making a lot of money on it right now whether the nay-sayers like it or not. There's no stopping it; you may as well join in!

A very crisp, biting, humorous, "gotta' have one" book!

If you've ever thought of starting your own business and didn't know where to start - this is the book for you. Everyone can gain insight to both the internet and their own reasons for wanting a business. It's a "no holds barred", "tell it like it is" book. The authors not only have learned how to make money on the "Net", but how to stir things up. That's half the fun!

It was real good

I had no idea that you could make soo much $$$ with no money down. It's just plain amazing. Who says taht you can't make a fortune without integrity??? These folks are smart and I trust them!!