Good for You, Great for Me: Finding the Trading Zone and Winning at Win-Win Negotiation

by Lawrence E. Susskind

Book Overview

You've read the classic on win-win negotiating, Getting to Yes but so have they, the folks you are now negotiating with. How can you get a leg up and win?

"Win-win" negotiation is an appealing idea on an intellectual level: Find the best way to convince the other side to accept a mutually beneficial outcome, and then everyone gets their fair share. The reality, though, is that people want more than their fair share; they...

• Format: Hardcover
• Language: English
• ISBN: 1610394259
• ISBN13: 9781610394253
• Release Date: June 2014
• Publisher: PublicAffairs
• Length: 256 Pages
• Weight: 1.17 lbs.
• Dimensions: 1.0" x 5.6" x 8.2"