Essentials of Health Care Marketing
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Book Overview
Essentials of Health Care Marketing, Fifth Edition provides students with a foundational knowledge of the principles of marketing and their particular application in health care. Offering an engaging... This description may be from another edition of this product.
Format:Paperback
Language:English
ISBN:0763783331
ISBN13:9780763783334
Release Date:September 2010
Publisher:Jones & Bartlett Publishers
Length:516 Pages
Weight:1.95 lbs.
Dimensions:1.2" x 6.9" x 8.9"
Related Subjects
Administration & Medicine Economics Administration & Policy Allied Health Professions Allied Health Services Business Business & Finance Business & Investing Economics Education & Reference Health Care Administration Health Care Delivery Health, Fitness & Dieting Health, Fitness & Dieting Hospital Administration Hospital Administration & Care Medical Medical Books Medicine & Health Sciences Politics & Government Practice Management & Reimbursement Public Affairs & Policy Reference Social Services & Welfare TextbooksCustomer Reviews
2 ratings
Great
Published by Thriftbooks.com User , 14 years ago
This book was in great shape when I received it and was so helpful for my class.
Everythingh you wanted to know....and more
Published by Thriftbooks.com User , 15 years ago
Another book in the long list of MBA class related materials....except that this one was for electives.....it blended well with advanced marketing texts, and has become a companion book for keeping my knowledge of marketing (regardless of field) close to hand.
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