Conversations That Win the Complex Sale: Using Power Messaging to Create More Opportunities, Differentiate Your Solutions, and Close More Deals

by Tim Riesterer, Erik Peterson, Timothy Riesterer

Book Overview

Win more deals with the perfect sales story "Power Messaging is a foundational element in our global marketing campaigns and sales training programs. We believe the concepts are core to engaging in... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 0071750908
• ISBN13: 9780071750905
• Release Date: April 2011
• Publisher: McGraw-Hill Companies
• Length: 272 Pages
• Weight: 1.15 lbs.
• Dimensions: 1.0" x 6.4" x 9.2"