Buy-In: Saving Your Good Idea from Getting Shot Down

by John P. Kotter, Lorne A. Whitehead, Lorne A Whitehead

Book Overview

You've got a good idea. You know it could make a crucial difference for you, your organization, your community. You present it to the group, but get confounding questions, inane comments, and verbal bullets in return. Before you know what's happened, your idea is dead, shot down. You're furious. Everyone has lost: Those who would have benefited from your proposal. You. Your company. Perhaps even the country.

It doesn't have to be this way,...

• Format: Hardcover
• Language: English
• ISBN: 1422157296
• ISBN13: 9781422157299
• Release Date: October 2010
• Publisher: Harvard Business Review Press
• Length: 208 Pages
• Weight: 0.75 lbs.
• Dimensions: 0.9" x 5.8" x 8.3"