Building the Value Machine: Transforming Your Business Through Collaborative Customer Partnerships

by Peter Cheverton and Kingsley Weber

Book Overview

Building the Value Machine describes the type of business that many aspire to - a business able to align its internal functions (commercial, technical, operational) in order to collaborate with its key customers in the creation of real and unique value, and all for mutual benefit. The challenge is to find the "right organizational structures," the "right planning and operational processes," and to place all of that under the "right kind of...

• Format: Hardcover
• Language: English
• ISBN: 0749454857
• ISBN13: 9780749454852
• Release Date: November 2009
• Publisher: Kogan Page
• Length: 240 Pages
• Weight: 1.30 lbs.
• Dimensions: 0.9" x 6.4" x 9.3"