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Hardcover Bandwagon Effects in High Technology Industries Book

ISBN: 0262182173

ISBN13: 9780262182171

Bandwagon Effects in High Technology Industries

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Format: Hardcover

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Book Overview

Economists use the term "bandwagon effect" to describe the benefit a consumer enjoys as a result of others' using the same product or service. The history of videocassettes offers a striking example... This description may be from another edition of this product.

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