Timeless Leadership Truths: The Origins and Applications of Business Strategy

by Norton Paley

The origins of business strategy are found in military applications. Generals throughout history faced formidable challenges as they crafted plans to outmaneuver competing forces, acquire territory, and gain power. Similarly, business leaders also look to outmaneuver their rivals as they enter new markets against entrenched competitors, secure a strong market position, and expand their companies' influence. Although the destructive aspects of war...

• Format: Hardcover
• Language: English
• ISBN: 0367321556
• ISBN13: 9780367321550
• Release Date: August 2019
• Publisher: Productivity Press
• Length: 236 Pages
• Weight: 1.20 lbs.
• Dimensions: 0.7" x 6.4" x 9.3"