New Media Driver's License: Using Social Media for More Productive Business and Marketing Communications

by Richard T. Cole, Derek Mehraban, Derrek Mehraban

If you are looking to understand social media marketing, search engine optimization, blogging, digital public relations, Google, and more, then this book is for you. Whatever your job title, these skills will help you go far in this new world of digital media. After reading this new media resource, you will be better equipped to build your personal brand through new media and position yourself for success; use digital marketing to help sell products...

• Format: Paperback
• Language: English
• ISBN: 1933199350
• ISBN13: 9781933199351
• Release Date: January 2012
• Publisher: Racom Books
• Length: 268 Pages
• Weight: 1.05 lbs.
• Dimensions: 0.8" x 6.1" x 8.8"