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Paperback The Engagement Formula: How A Simple Four-Part Formula Will Help You Grab And Hold Your Reader's Attention, Win Their Trust And Transform Them Book

ISBN: 1517454190

ISBN13: 9781517454197

The Engagement Formula: How A Simple Four-Part Formula Will Help You Grab And Hold Your Reader's Attention, Win Their Trust And Transform Them

Everybody Communicates.

Few Engage.

What's the difference between content that's read and content that's ignored?

Why does some copy kick customers into action, while other copy bores them to tears?

The answer lies in a simple four step formula Jody Raynsford personally used during his years as a journalist and editor, and later as a direct response copywriter responsible for six figure launches, to successfully win...

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Format: Paperback

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