Product Country Image (PCI) vs. Tourist Destination Image (Tdi)

by Chiao Hsuan Chiang

The objective of the study was to offer an integrated approach to understanding different components of destination-country image (cognitive, affective and conative parts) by examining the theoretical... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 3659373729
• ISBN13: 9783659373725
• Release Date: March 2013
• Publisher: LAP Lambert Academic Publishing
• Length: 88 Pages
• Weight: 0.31 lbs.
• Dimensions: 0.2" x 6.0" x 9.0"