Monetizing Mobile

by Mark M. Lennon

Why are East Asian mobile telecommunication companies ahead of those in Europe and North America? What are the secrets to their successes and failures? We explore and explain the business models of... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 3838339835
• ISBN13: 9783838339832
• Release Date: April 2010
• Publisher: LAP Lambert Academic Publishing
• Length: 216 Pages
• Weight: 0.71 lbs.
• Dimensions: 0.5" x 6.0" x 9.0"