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Paperback Future First: How Successful Leaders Turn Innovation Challenges Into New Value Frontiers Book

ISBN: 1783537639

ISBN13: 9781783537631

Future First: How Successful Leaders Turn Innovation Challenges Into New Value Frontiers

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Book Overview

Future First is a practical guide for any business leader who wants to build, expand, or reinvent their company by finding new value in global challenges. Traditional companies often view issues like income equality, global warming, and resource scarcity as "problems." By contrast, future first leaders understand them as opportunities, as innovation challenges. Through real-life business examples ranging from Nike to Opower, this book lays out how...

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