Fundraising When Money Is Tight: A Strategic and Practical Guide to Surviving Tough Times and Thriving in the Future

by Mal Warwick

Book Overview

A NONPROFIT SURVIVAL KIT for HARD TIMES

"This is a must-read for all of us in fundraising. Mal Warwick includes practical approaches for difficult economic times, from zero-based thinking about our programs to strategies for relating to our donors and making certain our fundraising programs are prepared to succeed not only now but when the economy recovers."
--Eugene R. Tempel, president, Indiana University Foundation

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• Format: Paperback
• Language: English
• ISBN: 0470481323
• ISBN13: 9780470481325
• Release Date: March 2009
• Publisher: Jossey-Bass
• Length: 256 Pages
• Weight: 0.15 lbs.
• Dimensions: 0.7" x 5.5" x 8.3"