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Hardcover Customers First: Dominate Your Market by Winning Them Over Where It Counts the Most Book

ISBN: 0071787879

ISBN13: 9780071787871

Customers First: Dominate Your Market by Winning Them Over Where It Counts the Most

"B.J. Bueno and his team at The Cult Branding Company respect and understand what so manystrategists miss: before we can be experts on product, sales, or the market, we must fi rst beexperts on human nature. They have a proven track record of building healthy, sustainable businessesfor some of the best brands in the world--using the very process outlined in this book."
--BERT JACOBS, chief executive optimist, The Life is good Company

"B.J...

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Format: Hardcover

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