Consuming Images: Film Art and the American Television Commercial

by Gary D Rhodes, Robert Singer, Gary D. Rhodes

Book Overview

The American television commercial has an aesthetic and historical dynamic linking it directly to cinematic and media cultures. Consuming Images: Film Art and the American Television Commercial establishes the complex vitality of the television commercial both as a short film and as an art form. Through close and comparative readings, the book examines the influence of Hollywood film styles on the television commercial, and the resulting influence...

• Format: Paperback
• Language: English
• ISBN: 1474460690
• ISBN13: 9781474460699
• Release Date: December 2021
• Publisher: Edinburgh University Press
• Length: 208 Pages
• Weight: 0.66 lbs.
• Dimensions: 0.4" x 6.1" x 9.2"